UK estate agents
Your AI back-office for UK estate agents.
Listings, SDLT, EPC tracking, and AML checks — all on WhatsApp, all in your voice.
Where Rubo saves the most time
Portal enquiries at 9pm
Rightmove, Zoopla, and OnTheMarket leads land after hours. Rubo drafts replies in your voice so nothing waits until Monday.
EPC expiries slipping through
Portfolio-wide tracking and renewal reminders so certificates never lapse unnoticed.
AML/KYC paperwork
MLR 2017 compliance without the admin drag — structured checks you can evidence quickly.
Viewing follow-ups
Automated, personalised chasers after every viewing — warm, factual, and on-brand.
Example WhatsApp workflows
Rubo
Sure — here's a follow-up message you can send: "Hi Sarah and James, hope you enjoyed viewing the flat on Abbeville Road yesterday. Do let me know if you have any questions or would like to book a second viewing. We do have another viewing scheduled for tomorrow, so happy to chat if you'd like to move forward. Best, Mark from HomeLine Lettings"
Built for UK agency workflows
Listing drafts for Rightmove, Zoopla, OnTheMarket
Portal-ready copy with compliance callouts and local neighbourhood context.
SDLT / LBTT / LTT by region
Buyer cost estimates with the right regime for England, Scotland, or Wales.
EPC expiry tracking
Portfolio roll-ups and renewal prompts before marketing or tenancy milestones.
AML/KYC under MLR 2017
Structured identity and risk steps aligned with UK estate agency practice.
Right to Rent checks
Document lists, retention notes, and plain-English tenant guidance.
Home Report requirements (Scotland)
Checklists and copy that respect Scottish sale conventions.
RICS-aligned language
Professional tone for valuations, updates, and client correspondence.
London, Manchester, Birmingham research
Micro-market context for pricing conversations and listing positioning.
Works alongside your CRM — Reapit, Alto, Street, Jupix. Rubo is the WhatsApp layer around the tools you already pay for.
Not just another chatbot
Rubo is the only WhatsApp AI that actually knows UK property law.
Compliance built in, not bolted on
Six regulatory checklists with statute references. Right to Rent, Section 21 validity, AML/KYC, deposit protection — Rubo tracks obligations and flags risks before they cost you £3,000.
A copilot, not a chatbot
Rubo doesn't just answer questions — it drafts offer letters, chases viewing follow-ups, generates compliance reports, and tracks your tenancy renewals. It's your back-office in your pocket.
WhatsApp-native from day one
Your clients already message you on WhatsApp. Rubo works where you work — no new app to learn, no CRM to switch to, no IT team required.
Priced for independents, not chains
Credit packs from £16. No monthly contract. No per-seat pricing. No long waitlists. Get started in minutes.
Built on enterprise-grade infrastructure
- •AI: Claude by Anthropic
- •Messaging: WhatsApp Business API
- •Compliance: 40+ regulation-referenced checklist items
- •Data: Encrypted at rest and in transit · GDPR aligned
Compliance depth you won't get from a lead-gen bot
Six UK checklists in Rubo — every line tied to regulation. Rubo walks you through each step in plain English on WhatsApp.
Right to Rent Check5 items0/5 complete
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0/5 complete
Example
Identify all adult occupiers (18+) who will live at the property
Immigration Act 2014, s.22
Tenancy Deposit Protection4 items0/4 complete
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0/4 complete
Example
Deposit amount does not exceed 5 weeks’ rent
Tenant Fees Act 2019, Schedule 1
Letting Compliance — Pre-Tenancy7 items0/7 complete
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0/7 complete
Example
Valid EPC provided (minimum rating E)
Energy Efficiency (Private Rented Property) Regulations 2015
UK AML — Property sales5 items0/5 complete
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0/5 complete
Example
Client due diligence (CDD) completed for vendor and purchaser
Money Laundering Regulations 2017
UK Section 21 notice validity (England)6 items0/6 complete
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0/6 complete
Example
Correct tenancy type (AST) and applicable form used
Housing Act 1988 s.21
UK HMO licensing6 items0/6 complete
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0/6 complete
Example
Property classified as HMO (3+ storeys / 5+ persons historically; check current local rules)
Housing Act 2004 Part 2
Every item is traced to the exact UK statute. Ask Rubo to walk you through any checklist step by step — in plain English, via WhatsApp.
Commercial real estate
For rent rolls, OMs, and cap-rate workflows, Rubo has a dedicated commercial path — same WhatsApp experience, CRE-aware templates.
Example queries brokers send on WhatsApp
- "Draft a Rightmove listing for a 2-bed in SW6, £625k, leasehold, service charge £3.2k pa."
- "SDLT on a £1.1m freehold in Manchester M1 for a UK-resident buyer?"
- "EPCs expiring in the next 90 days across my Birmingham B15 portfolio?"
- "Right to Rent checklist for a new tenancy starting Friday in Shoreditch."
- "Home Report wording for a tenement flat in Glasgow — what do I flag?"
- "Chase the viewer from Saturday's Moseley terrace — polite but firm."
Pay only for what you use
Buy credits upfront. No subscriptions, no monthly fees.
Starter
Try AI-assisted brokerage with a small credit top-up.
100 credits
Typical monthly credit spend varies by firm size — confirm with sales.
Growth
Best value for active brokers handling daily client queries.
500 credits
Typical monthly credit spend varies by firm size — confirm with sales.
Pro
High-volume pack for busy brokerages.
2,000 credits
Typical monthly credit spend varies by firm size — confirm with sales.
Credits never expire · Starter £0.19/cr · Growth £0.16/cr · Pro £0.12/cr
Start on WhatsApp this week
14-day trial · no card required · cancel any time.